Ule.com (邮乐网) is a joint venture established by China Post and Hong Kong TOM Conglomerate, and it is an e-commerce platform mainly focusing on the online-to-offline model. It mainly offers branded garments, luggage, shoes and hats, personal care products, daily home products, healthy food, maternity & baby products, digital home appliances and so on. Ule.com also offers various ordering services. The online ordering services include placing orders via internet and mobile phones while the offline ordering services include ordering from mailed catalogues, ordering at sales agencies, ordering by calling 11185 to get a door-to-door service, placing orders by the customer service manager, and more. Founded in 2009, Ule.com received 110 million dollars fund in 2014, the value of which may reach 830 million yuan.
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